Please provide your feedback here
This is Yellow :)
A micromobility and payment platform that comes to change the way people lives in their cities.
First of all, we shorten distances.
With bike and e-scooter sharing models, we offer cheaper, faster and smarter alternatives to urban paths. That’s for everyone.
And with Yellow Pay, our own payment platform, the urban day by day consume become more simple and democratic.
That’s how Yellow is transforming cities around the world:
in an easy, fun and colorful way.
Join us in our Yellow way.
Please login to explore more
Detailed profile data. Unlimited access for 1 year.
Canary leads US$938,000 investment in adtech Mobees
Contxto – Brazilian Mobees is mixing mobility and tech to give drivers an additional source of income. No, not through a ride-hailing platform mind you, but via publicity. By giving marketers an opportunity to advertise more, Mobees recently raised R$5 million (~US$938,000) in an investment round led by Canary. A group of 20 angel investors […]
Is micromobility dead? Latin America and the future of scooters
Contxto – It doesn’t take more than a day in Mexico City, Bogota or Lima to realize that Latin America has a serious chronic traffic illness. It is for that reason that micro-mobility offered the region a new opportunity; a new way for Latin Americans to move around. Most cities in the region aren’t well […]
Latam startups are changing the real world through video games like Animal Crossing
Contxto – Thanks to the coronavirus outbreak, businesses everywhere are leaving their comfort zone and entering new, somewhat uncharted territory. One of my favorite novelties is the way in which video games are garnering attention and the role startups in Latin America are playing in this dynamic. From luxury brands playing virtual tennis to snazzy […]
Uber looks to conquer micro-mobility in Brazil and Chile
Contxto – While some mobility startups are retreating, others are raising their bets. And this time around it’s Uber who’s making the moves on Latin America. Despite its setbacks and unexpected twists in Colombia, Uber is still fighting the good fight as the company recently unleashed its electric scooters in São Paulo. And in Chile […]
Mexican marketplace, AyFix, to expand into the United States
Contxto – Ay caramba! Need a handyperson to fix something around the house? Mexican AyFix can help. A computer technician for that blasted printer? There’s AyFix. A chef because you’re a hopeless cook (like yours truly)? AyFix. And the marketplace startup recently announced it’s planning to reach the United States. That expansion would add to […]
In Brazil, Grow isn’t growing—it’s retreating and making layoffs
Contxto – Grow in Brazil is making a hasty retreat in various parts of the country. The micromobolity giant will be withdrawing its bright-colored e-scooters from 14 Brazilian cities. As a result, the only parts where they’ll be found are in São Paulo, Rio de Janeiro, and Curitiba. As for its yellow bikes; they’ve been […]
Mexico’s Genius Foods gobbles up foodtech seed round led by Redwood Ventures
Contxto – Just up the road from Contxto’s main offices in Guadalajara, the venture capitalists (VCs) at Redwood Ventures announced they had just led an undisclosed seed round for Genius Foods. This foodtech startup from Monterrey has potential in the wasteful world we live in. For, you see, Enrique González and Flavio Siller—its co-founders—realized that […]
E-scooter startup Lime retreats in Latam, a warning sign for Grow?
Contxto – After six months in the Brazilian cities of São Paulo and Rio de Janeiro, the world’s largest electric scooter startup, Lime, says “obrigado, tchau.” It’s ceasing operations in these cities as well as five other markets in Latin America. Its bright green scooters will no longer be seen in Bogotá (Colombia), Buenos Aires […]
Ultimate 2019 Latam Startup Ecosystem Recap
Contxto – It’s that time of the year when everyone gathers around and waits expectantly for old man Contxto to come down the internet shoot and dish out this year’s… Ultimate 2019 Latam Recap! So, come with us on a trip down memory lane. Remember the year of 2019 in Latin America in all of […]
Scoop: Cuenca the fintech for financial inclusion closed investment for US$7.4 million
Contxto – Mexican fintech Cuenca is closing the year on a very positive note. In a recent exclusive interview with Founder and CEO, Matin Tamizi, it was revealed that the startup raised a Series A investment for US$7.4 million last November. Stripe, the giant developer of payment APIs, led the round. Note that this was […]